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The Contagious Commandments: Ten Steps to Brand Bravery

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₹ 699 59% OFF You save ₹414
The Contagious Commandments: Ten Steps to Brand Bravery
The Contagious Commandments: Ten Steps to Brand Bravery

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32 Points Quality Check

The Contagious Commandments: Ten Steps to Brand Bravery

₹ 285

₹ 699 59% OFF You save ₹414
  • 32 Quality Checks
  • Spine : • The spine is undamaged, however there are noticeable creases.
    • Dried up Spine
  • Inside : • Could be light toned pages
    • Highlighted spots may be present
  • Overall : • Designated usage on front & back cover
    • Ex-library, Sunned, The dust jacket isn't applicable for this criteria
    • Good books are perfectly in usable condition with all the pages intact with general signs of usage like some wrinkles on the cover page or spine or some very slight damage on the cover.
  • 32 Quality Checks
  • Spine : • Intact Spine
    • Least Creasing
  • Inside : • Some of the pages may be frayed
    • Rarely marked spot could be present
    • No underlining or highlighting of text
  • Overall : • Visible spots due to long shelf life
    • Unused edition
    • Clean Books in which very slight signs of usage appear like very fine wrinkles on the cover page, and slight yellowness of edges of pages.

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Highlights

  • ENGLISH

    Language
  • 304

    Pages
  • 9780241328965

    ISBN
  • 160 mm

    Width
  • 242 mm

    Height
  • 509 gram

    Weight
  • THE

    Edition
  • HARDCOVER

    Binding
  • 2018

    Publish Date
  • 27 mm

    Spine Width

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    Description

    Contagion may alarm doctors but marketers thrive on it. Some concepts are so compelling you have to share them. But what makes an idea so infectious you can't keep it to yourself? And how can brands produce these kinds of ideas intentionally rather than by chance?Contagious, the globally renowned intelligence resource for the marketing industry, is dedicated to identifying and interrogating the world's most exceptional creative trends. And in The Contagious Commandments, Paul Kemp-Robertson and Chris Barth condense this valuable research into ten strategic takeaways for your own marketing revolution.Taking inspiration from disruptive campaigns from the likes of Patagonia, Nike,...  Read More

    About the Author

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    Paul Kemp-Robertson

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