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848
Pages9780070667112
ISBN18 mm
Width23 mm
Height500 gram
Weight1
EditionPAPERBACK
Binding8 JUNE 2009
Publish DateThe books that you get are completely genuine. The genuinity of the publication and authenticity of the books are individually checked. You will never receive a pirated product.
New books are crisp and fresh just like the ones that you handpick from the physical stores. You will not find a single smudge or scratch even though the book travels all over India for delivery. Even second hand books retain their highest quality.
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We do not offer discounts just to attract you. The prices of the books are not falsely hiked to lure you into the greed of discounts. We offer flat discounts on MRP. The discount sales run throughout the year.
Key Features:This is the first text published since the AMA introduced its new value-based definition of the word Marketing, making it the most modern and forward thinking of all principles of marketing offerings. The motto, Marketing Creates Value permeates this text and is stressed through the main themes of entrepreneurship, service global marketing, and ethics. Feature Highlights? This is the first new principles of marketing text written from the ground up using the AMA?s new definition of marketing, making it the most current text on the market.? The Main themes of the text include, Value, Services, Global Marketing, Ethics and... Read More
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The girl in room no 105
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